D&AD #10 Copywriter in the World
The Drum #13 Copywriter in the World
Next Creative Leaders Winner 2022
Mentor to award-winning alumni
Hi there, Iโm Sandra๐
โYouโve been everywhere.โ
Well, not yet.
Originally from Southern California. Found my grit and groove in Guadalajara, Mexico. Took the one-way ticket to Germany, and befriended the best in London, Tokyo, and the EU. These days, youโll find me back in the OCโ๏ธ
For over 10 years, Iโve worked in advertising, startups, design and branding, UX, and product innovation.
Culture is the lead in my life, and thus it directs my work.
Currently I:
Work as a content manager for a big streaming service named after a fruit.
Mentor creatives in the US, Germany, and LATAM.
Go vinyl hunting and hike with @itspascaltherascal
Nice things even nicer people are saying
How this copywriter jump-started her career as an English copywriter in Germany
Meet Sandra Valencia: Winner of The One Show Next Creative Leaders 2022
Forbes: The Open-Source Cannabis Brand Supporting People In Prison For Weed
The 200 most-awarded advertising copywriters of 2021
Bringing my skills to content design and changing my career
These are the ADC Talent Winners 2021 (DE)
Experience
Copywriter & Content Manager
2025 - Present
Jellyfish, Los Angeles
Senior Copywriter
2024 - 2025
The Basement, US Remote
Freelance
2022 - Present
EU & US Pacific, Remote
Art Directorโs Club for Germany Member
2022 - Present
Munich
Senior Copywriter
2022 - 2023
Jung von Matt, Germany Remote
Senior Copywriter
2021 - 2022
David+Martin, Munich
Copywriter
2019 โ 2021
Serviceplan Innovation, Munich
Copywriter Internships
Giant Spoon, Los Angeles
Ogilvy & Mather, Tokyo
DDB, Berlin
Get in touch for full CV
Languages
English โ Native
Spanish โ Native
German โ B2
Education
MSc., Management & Innovation
Steinbeis SMI, Berlin
2017 โ 2019
BA, Advertising & Marketing
Universidad del Valle de Atemajac
2012 - 2015
Diploma, Copywriting
Miami Ad School Berlin
2017 โ 2019
Google RARE Leadership Academy
EMEA Fall 2021
Content Design London Academy
Class of 2021
D&AD New Blood Academy
Class of 2019